Gain lessons, experiences, and resources from a bootstrapper's $0 to $3M journey to build your dream startup.
Writing quality content can't be your startup's only marketing strategy. You need to focus equally or more on SEO & distribution.
Writing quality content gets you the right customers automatically. Just putting value out there is more than enough.
1) Find relevant competitors for a specific channel or initiative. E.g. blogs that align with your startup's SEO goals 2) Reverse engineer what they do, put your unique take, and execute better. E.g. target keywords your competitors rank for
Finding competitors is a red flag. And you should always be original in your ideas.
Marketing isn't just an area of your business — it is your business. No one cares about your product as much as you do, so it's up to you to go out & spread the word.
Marketing is secondary. You should focus on building your product → the right customers will find you on their own.
Provide value first, you'll get support when you need.
Ask for support whenever you want. You don't need to build credibility.
Organic channels >> Paid ads & launches
Paid ads are fast, cheap, easy and way better than organic channels.
Distribution >> Creation
Creation >> Distribution
In the early stages of your startup, first focus on building a solution that works, NOT a product that scales.
Don't just build a product, but one that can surely scale right from the start.
As a non-tech founder, use NoCode to start a business. Code to scale it.
NoCode is only for losers.